Social advertising and non-profit campaigns from around the globe

What Inspires Sarah?

Posted by Marc | 10-06-2008 22:10 | Category: Education

Andre from the health 2.0 blog Pulse & Signal sent me this remarkable campaign from Intel.
This campaign which is part of the Intel’s Inspire Education Series is designed to engage more people to help improve the quality of education around the world. The videos highlight the elements of education that people find inspirational, focusing on personal stories to inspire people to act in their own way.
In the video above Sarah Culberson shares her history of inspiration. Sarah, who after discovering that she is of royal African descent, goes on to form an educational foundation for children in Africa.

In the video below, actor Omar Benson Miller discusses his childhood and individuals who inspired him to do his best in life.

After their initial involvement in the One Laptop Per Child (OLPC) project, Intel really wants to send the message that they are fully interested in education.
This is what Intel says:

By highlighting the many aspects of education that people find inspirational, the “Inspire” community is designed to engage people and encourage participation and interaction around the cause of improving education around the world.
What inspires people is personal. It may be found in a dedicated teacher who pushed a student to excel in an academic competition. For others, it may be the after-school program where they first found the Internet and the entrepreneurial spirit to create something new. For still others, it may be the power of education as the foundation of innovation and the future of our economy.
The community focuses on personal story telling to inspire us all to act in whatever way we choose. We will achieve momentum by those who join us, whether they tell a story about their favorite teacher, send a moving story to a friend, learn about important education efforts or volunteer time to an educational program that needs support.

There will be more personalities coming soon on the Inspired By Education website. Everyone can share a inspirational story by submitting a video. Or speak up and express your opinion on the importance of education.