The best of non-profit advertising and marketing for social causes

When it comes to marriage, St-Matthew-in-the-City doesn’t care “who’s on top”

Posted by Tom Megginson | 7-09-2012 14:18 | Category: Religion

I love this church so much. St.-Matthew-in-the-City is an Anglican church in Aukland, New Zealand, known for its irreverently progressive billboards.

The church’s Rev Clay Nelson is quoted in their press release: “It should be of no surprise that St Matthew’s with its long history of supporting the full inclusion of the LGBTQ community in both the church and society endorses the bill. Our question is why would any church not endorse two people making a loving commitment to each other?”

Vicar Glynn Cardy says that St Matthew’s looks forward to a time when the barrier of sexual orientation will be removed from the requirement for a church wedding. “Such prejudice,” quoth the Vicar, “is contrary to the good news of Jesus Christ.”

This affirming proclamation has, for me, just the right combination of positivity and edge. It’s sexy, without being sexually exploitative. Keep it up, mates!

Other great St.-Matthew-in-the-City campaigns:

Advertiser:
St.-Matthew-in-the-City
Agency:
WhybinTBWA Auckland
Source:
Copyranter

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