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$50,000 for Invisible People TV

Posted by Marc van Gurp | 17-03-2010 22:35 | Category: News

I critized the Pepsi Refresh campaign last month but today I’m thrilled to hear that Mark Horvath won the contest. Mark known as HardlyNormal on Twitter is a tireless advocate for the cause of homelessness. In a way he is my hero in the social change landscape. He is doing an amazing job with Invisible People TV where he portraits homeless people. Gary Vaynerchuk, a social media celebrity champion, helped this cause win the contest and receive a grant of $50,000 for Invisible People TV.

Congrats Mark!

Mark plans to use the grant to create a training program to teach homeless people to use social media tools to tell their own story. Gary Vaynerchuk, says in this video, having homeless people use social media to leverage their situation is a powerful idea.

More at Beth Kanter’s blog.

In this video from a few days ago Mark tells why he wants your vote:

In case you never visited Invisible People TV before this is what Mark is doing, portraiting homeless people:

“Sandy sleeps in a sleeping bag on the sidewalk in Berkeley, California because it’s against the law to sleep in her car. She’s on the verge of mental illness from life on the streets.”

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