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Taglist for Switzerland

Entries tagged with 'Switzerland' have also been tagged with:
Scouting (1), Salvation Army (1), Christmas (1), Pro Infirmis (1), Handicap (1)

Scouting is pretty cool. Outdoor.

Posted by Marc van Gurp | 24-02-2014 23:40 | Category: Sport


Scouting has been around for over 100 years. And many new activities for young people have passed by in that century. Scouting has gotten a dull image in recent years. Yet they are the best in outdoor they say themselves in this video.
It is the new campaign from Scouting Switzerland. This spot will soon be seen in cinemas as start of a campaign to recruit new members. Because scouting is pretty cool.

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The Christmas campaign about people who have been out of luck

Posted by Marc van Gurp | 6-12-2013 21:40 | Category: Abuse, Fundraising, Homelessness, Poverty

Heilsarmee Schweiz - For people who have been out of luck - Für Menschen, die vom Glück verlassen warden - Christmas campaign

This is the well-known Christmas campaign from the Swiss Salvation Army. It’s already the third year of the campaign.
The main difference with previous years is that the fundraising campaign now includes a TV spot.

For people who have been out of luck (Für Menschen, die vom Glück verlassen wurden) shows the two sides a face. A happy and an unhappy side.

The spot is made without a single cut and shows the gradual decline of a successful person. The Salvation Army is always there, whatever the side of the face looks like.

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Storefronts want you to come closer. But this time it’s a little different.

Posted by Marc van Gurp | 4-12-2013 21:30 | Category: Ableism

Pro Infirmis: Because who is perfect? Get closer.

Storefronts in Zurich, but just a little different than usual. Special mannequins with physical disabilities were stationed in the windows of the fashion stores modissa, WE Fashion, PKZ, Schild and Bernies. Mannequins missing an arm, sitting in a wheelchair and a malformed spine.
The figures are life-sized, three- dimensional representations of Miss Handicap 2010, Jasmin Rechsteiner, radio presenter Alex Oberholzer, track and field athlete Urs Kolly, blogger Nadja Schmid and actor Erwin Aljukic.

It is the scene from the new campaign from Swiss Pro Infirmis entitled “Because who is perfect? Get closer.” Designed to provoke reflection on the acceptance of people with disabilities. It was done yesterday Dec 3, the International Day of Persons with Disabilities.

Director Alain Gsponer shows the development of the campaign, from the measuring of the participants to the mannequins being displayed in the stores on Bahnhofstrasse:

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