Taglist for northern ireland
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uk. bad ads (1), shock advertising (1), road safety (1), psa (1)
Tom Megginson | 24-06-2014 14:08 | Category: Road safety
Yesterday morning, when I blogged about this government anti-speeding PSA from Northern Ireland at The Ethical Adman, I thought it was just another obscure and ill-conceived shock PSA. But the real shock has been the >1.5 million views it has earned on YouTube.
The big question is, are people watching because it’s powerful, or are they engaging in some “Friday”-like social media Schadenfreude?
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