Yes, sorry is a bad word; change the “S” word
Read moreTestimonial is a powerful resource and is more and more used to raise awarnes about people with down syndrome inclusion, since Dear Future Mom campaign on 2014 and the results, are going better. This is a good example. When...
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HIV is a superpower to save lives too
Read moreTo Understand PSA you need to understand local culture, not just the ideal cause goals. This viral video is a good example of that and they take advantage of it. Brothers for Life promotes positive male norms and encourages...
What emotional abuse feels like
Read moreThis beautiful film aims to help young people understand that domestic abuse isn’t just about physical violence, it’s about control. Produced pro bono for a small UK charity it’s aimed at reaching a young audience who are newly awake...
Small talk saves lives.
Read moreThis new campaign from Samaritans in the UK asks us all to take the time to make small talk (something we English aren’t great at) when we think someone might be suicidal. It’s part of the charity’s mission to...
Internet cartoon cats speak out against #sextortion
Read moreThorn: Digital Defenders of Children is an American nonprofit organization dedicated to building technology to defend children from sexual abuse. They recently launched this social campaign and educational video, narrated by Canadian actor Shay Mitchell (of Pretty Little Liars) to...
The world’s newest country – an island made of trash?
Read moreThere’s a mass of plastic waste floating in the Pacific that’s the size of France. To call attention to it, social brand LADBible has teamed up with some creatives, TV presenter Ross Kemp and, erm, Al Gore to have it...
Giant toddler mural protests Trump’s wall of shame
Read moreA French Artist, known only by the initials JR, has erected a 65′ (20 m) tall photo mural of a Mexican toddler peering over a section of existing border wall between Tecate, Mexico, and California, USA. While this is...
MTA security ads hacked with anti-government messages
Read moreI have a soft spot for advertising hacks, and this one is rather cleverly done. An anonymous group has altered New York’s Metropolitan Transportation Authority’s version of the Department of Homeland Security’s “If You See Something, Say Something” transit security...
This Mumbai poet beats your ears about sexism
Read moreWe have posted a lot about campaigns on rape culture and sexual abuse. And I thought we’d have seen it all. Until I encountered this slam poetry from Mumbai based poet Aranya Johar. Wow! The horrors of sexual abuse...
How far would you walk to find clean drinking water?
Read moreThis social experiment is confrontational without being shocking and it brings the cause about water, sanitation and hygiene to the streets of England. It is about the lack of clean drinking water for 2.4 million children in Somalia. Kindvertising and Reelmedia Film...
