We have 73 blogposts in the field of Ableism. Ableism is a form of discrimination or social prejudice against people with disabilities. It may also be referred to as disability discrimination, physicalism, handicapism, and disability oppression.
Related Pinterest board: Ableism.
Mothers go GoPro with disabilities
Read moreMothers of disabled children are compared with extreme athletes in this new campaign from Cap 48. Because there is no difference. Cap 48 is an initiative from the Walloon broadcaster RTBF for creating awareness about living with a physical...
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Down syndrome eyes as selling point
Read moreThe image above, without the copy, goes round and round on most of the social media channels since yesterday. It is famous Belgium footballer Kevin De Bruyne with Down’s Syndrome eyes. Today it became known what it is about....
#StripForScope: UK disability charity wants you to strip for a good cause
Read moreAfter their highly successful #EndTheAwkward ads, UK disability charity Scope is back at it again with their trademark sense of humour in this new campaign, which is a spoof of a vintage Levi’s ad. It’s always good to see...
An annual report difficult to read because of a handicap
Read moreMost annual reports are difficult to read. Canadian agency WAX Partnership used that idea to give the annual from the Calgary Society for Persons with Disabilities (CSPD) an additional function. The brief of CSPD was to create a provocative...
A disease that takes your voice before it takes your life
Read moreMotor Neurone Disease (known as Lou Gehrig’s disease in the US) is not a good thing to get. It’s incurable and is usually fatal within 2 years. Along the way, sufferers lose the use of their limbs and one...
Break barriers for disability: Don’t diss my ability to me
Read moreThis video is one of the outcomes part of a branding and communication strategy for One Family People. Who is One Family People? Where do they stand for? What is their story? It is developed to promote their story – both locally and...
End the Awkward
Read more“End the Awkward” from UK charity Scope and agency Grey London. Potentially awkward scenarios of disabled and non-disabled people interacting, mediated by a comedian. Beautifully observed, cast and scripted.
Storefronts want you to come closer. But this time it’s a little different.
Read moreStorefronts in Zurich, but just a little different than usual. Special mannequins with physical disabilities were stationed in the windows of the fashion stores modissa, WE Fashion, PKZ, Schild and Bernies. Mannequins missing an arm, sitting in a wheelchair...
Andrea asks Sharon Stone to turn up his voice
Read moreMarch 21 was World Down Syndrome Day. In the lead up to that day the Italian Coordown Onlus organised a great campaign entitled #DammiPiùVoce (Turn up my voice). On www.coordown.it, 50 people with Down syndrome asked 50 celebrities for...
The Paralympic movement: #itsmorethansport
Read moreIn the run-up to the London 2012 Paralympic Games, the Canadian Paralympic Committee’s promotional efforts focussed on Canada’s “unstoppable” athletes. Soon afterwards, they released a follow-up public service announcement about how the determination of para-athletes can also help Canadians...
