The best of non-profit advertising and marketing for social causes

Abuse

We have 234 blogposts in the field of Abuse.
Related Pinterest board: Abuse & Violence. Related categories: ViolenceWomen’s Issues.
Keywords: Domestic ViolenceRapePedophilia, BullyingHarassment.

  • Domestic violence shock ad calls for NFL Commissioner’s resignation

    By on 29 January 2015

    The American National Football League (NFL) is facing criticism on several fronts these days. The controversy over a racist team brand is bad enough. But the League’s record on dealing with physical abuse charges levelled against players is now adding to the notoriety...

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  • NFL’s No More PSA for Super Bowl

    By on 28 January 2015

    The NFL donated 30 seconds of ad time during Super Bowl for domestic violence awareness organisation No More. The 60-second version was released yesterday, and does a great job highlight a problem without resorting to explicit imagery, being based on a reportedly...

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  • Distance – End Violence Against Children

    By on 21 January 2015

    There is difference between being a strict parent and being abusive parent. Authoritarian is not the same as authoritative. Authoritarian parents are controlling and not warm. They are cold. They are often abusive. Their Child is not seen and...

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  • Creepy new anti-smoking ad isn’t helping

    By on 20 January 2015

    If there’s one thing that constantly bugs me in social marketing, it’s false equivalence. That is when a PSA campaign compares its issue to another, more shocking, issue to benefit from both borrowed interest and surprise. The latest example...

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  • Another shameful anti-sexting ad

    By on 16 January 2015

    We’ve seen it before. Well-meaning adults in cause marketing try to shame youth out of digitally sharing sexual pictures — or “sexting” — by reminding them of the grave consequences to their life and reputation. As if they didn’t...

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  • Cosmopolitan cover shows woman whose fate was sealed by “honour”

    By on 14 January 2015

    Her name was Shafilea Iftikhar Ahmed. Shafilea, a British Pakistani girl, living between two cultures , was a bright student who wanted to become a solicitor. She behaved like a normal British adolescent. Shafilea’s parents disapproved of their daughter’s...

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  • A predator can sound a lot like a friend

    By on 12 January 2015

    Each year the Canadian Children of the Street Society takes on a province-wide awareness initiative on sexual exploitation through the Predator Watch program. This year’s campaign focuses on cell phones as a tool that exploiters use to connect with...

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  • Jon Hamm wants YOU to stop rape culture

    By on 19 September 2014

    He may play a real bastard on Mad Men, but by all accounts Jon Hamm is a great guy in real life. So I’m not surprised he is the spokesperson for this campaign for the White House that obliquely...

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  • Nordic Noir stars want higher penalties for child abuse

    By on 1 September 2014

    In Sweden, the penalties for child abuse are extremely low. In 2011 the country had been criticized by the UN on this issue. Often enough, the abuse is dismissed with a fine. The Swedish organization ECPAT would like a...

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  • Woman’s reaction to England World Cup knockout

    By on 25 June 2014

    England’s defeat isn’t just a ‘knock out’ for the team. Results from a research paper published in the journal of Research in Crime and Delinquency showing “a match day trend that the risk of domestic abuse rose by 26%...

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