The best of non-profit advertising and marketing for social causes

Fundraising

We have 135 blogposts in the field of Fundraising.
Related Pinterest board: Fundraising, Infographics.

  • Freezing yourself isn’t the only way to live forever

    By on 26 May 2014

    Remember A Charity has one singular aim – to encourage people to leave a gift in their Will. The problem is, no one wants to think about death or talk about their Will. They just launched a new campaign...

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  • Poignant voiceover remind us that nobody is immune from the pain of a sick child

    By on 23 May 2014

    ‘A Sick Child Affects Everyone’ is the a new emotionally charged fundraising campaign for BC Children’s Hospital Foundation. Three TV ads and three radio ads bring us the painful journey experienced by parents, grandparents, siblings, extended family and friends...

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  • UNICEF wants powerful change with the useless 5 cent coin

    By on 19 May 2014

    Internationally, the UNICEF Change For Good program has been extremely successful for 23 years as travellers get rid of their dead foreign currency onboard. However, locally Aussies aren’t donating. The challenge was to find a way to prompt Aussies...

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  • Dramatically beautiful music from WWF about the tragedy below sea level

    By on 24 April 2014

    The music in this campaign WWF will win lots of prizes. It’s beautiful and dramatic. It’s used in this new animation about irresponsible and damaging activities like overfishing, pollution and climate change. And how it effects life below sea...

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  • WWF warns you with Snapchat for the #LastSelfie

    By on 14 April 2014

    It is a natural choice to use Snapchat as media channel for environmental organisations. The Brazilian OndAzul did it in a campaign about the disappearing rainforest. Snapchat is the app where images disappear from the screen in a couple...

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  • Emojew: Fun and Fundraising with the Jewish Emoji app

    By on 10 April 2014

    Funny kosher icons, they didn’t exist. But now they do named EMOJEW. It is a free app for sending text messages. EMOJEW was created for the Israeli charity organisation Latet in order to bypass the problem of ‘text message...

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  • Social Experiment: Abandoned Baby Crying

    By on 9 April 2014

    An abandoned baby carriage at a public spot with a crying baby at -25°C. How many people would intervene? It’s a new social experiment done in Russia for a charity Garage Sale. Only 10% stopped and cared for the...

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  • The moment your daughter tells you that she is HIV positive

    By on 12 March 2014

    – Dad is me. – How are you honey? – I am HIV positive. This is the message that no parent wants to hear. It is the basis of the new campaign of Sidaction. Because Parents can’t always be...

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  • Donating while you dance

    By on 6 March 2014

    Guilty Pledgers puts the fun back back into fundraising, as the first Spotify app where pledgers can put their tracks on the a playlist for a minimum of £2 pledge, donated to a charity of their choice via JustGiving....

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  • This film features a real birth scene which viewers might find distressing

    By on 25 February 2014

    A birth would be the most natural thing in the world to be. Yet there is a warning on this video: “This film features a real birth scene which viewers might find distressing.” Why? Because for a million newborns...

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