The best of non-profit advertising and marketing for social causes

Gender Issues

We have 167 blogposts about Gender Related Issues.
Related Pinterest board: Gender Issues & LGBTQ-rights.

  • #SexFactsOmaha fights teen sex myths

    By on 26 January 2016

    This campaign, by all-volunteer agency Serve Marketing for Women’s Fund of Omaha, is pretty good in terms of production. But do teens really believe any of these things? This gives me serious doubts about sex education in Omaha. The campaign includes TV spots,...

    Read more
    0
    Osocio
  • #ItsNeverOkay makes harassment brutally frank

    By on 26 November 2015

    **Trigger Warning: Sexual Harassment, Bullying, Implied Rape** In March, I wrote about the Government of Ontario’s great new anti-sexual-assault campaign, #WhoWillYouHelp. Now, they’re addressing some more subtle forms of harassment, both sexual and bullying, by having the offenders speak plainly...

    Read more
    2
    Osocio
  • Sexual abuse should not be a normal part of growing up

    By on 17 November 2015

    I’m of two minds about this new campaign for The Children’s Society (UK) by VCCPme: The storyline is chilling, and deeply affecting. Especially when we see the family’s ignorance of what the young woman is going through. At the same time,...

    Read more
    0
    Osocio
  • Undressing Disability: Speaking up for sexual needs

    By on 12 November 2015

    Much of the social discourse about advertising involves the inappropriate sexualization of people in ads, especially women. But what if a group of people actually asks you to sexualize them? That’s the message behind Undressing Disability, a new campaign...

    Read more
    1
    Osocio
  • Barbie. New direction. New product?

    By on 2 November 2015

    This relaunch ad from Barbie is amazing. It absolutely rides the wave of female empowerment that “Like a Girl” kicked off last year. The idea, tone, casting, and execution are pitch-perfect. (And with sales down 14% in 2014 alone,...

    Read more
    3
    Osocio
  • What makes a man desirable?

    By on 16 October 2015

    This 2-minute animated film is made for Breakthrough India, a project what, as they say on their website “working to make violence and discrimination against women and girls unacceptable”. A main part in their work is education about gender roles....

    Read more
    0
    Osocio
  • Another beauty vlogger?

    By on 23 September 2015

    This, from Indian not-for-profit Make Love Not Scars, is a beauty video with a difference – a powerful campaigning tool that points out that it’s just as easy to buy lipstick to make yourself prettier, as it is to...

    Read more
    5
    Osocio
  • Obscene to some. Beautiful to us.

    By on 7 September 2015

    This spot is from Queer Lisboa, the Portuguese Film Festival dedicated exclusively to screening gay, lesbian, bisexual, transgender, and transsexual themed films, a genre known as Queer Cinema. The spot is a surprise every year. Controversial and still fun. This...

    Read more
    0
    Osocio
  • The erasure of LGBT youth

    By on 25 August 2015

    Well, “LG” anyway: These posters, for Czech LGBT support organization Sbarvouven, give a visual expression of how “in the closet” lesbian and gay youth feel themselves erased by having to pretend to be someone they’re not. Simple, but devastating. Agency: Oh,...

    Read more
    3
    Osocio
  • These revenge porn ads seem a little too sexy

    By on 14 August 2015

    I use my iPhone to text daily, but it took me a minute to figure out that these women were split up by the familiar “talk bubbles.” Then I had to admit to myself that I was instinctively distracted...

    Read more
    2
    Osocio