The best of non-profit advertising and marketing for social causes

Road Safety

We have 210 blogposts about Road Safety.
Related Pinterest boards: Road Safety, Cycling, Infographics.

  • Keep smiling

    By on 22 September 2006

    Don’t overspeed and keep smiling. This ad is from Oman and reminds drivers that authorities have installed cameras/radars onto traffic lights to ’snap’ speeding drivers. This ad was published in Al MARA (a Women’s Magazine). Agency UMS Advertising, Muscat,...

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  • Alcohol creates new realities

    By on 18 September 2006

    Nice idea with a clear message but seen before. This ad is from early 2006 and it’s from Switss road safety organisation RoadCross. Made by students of the Zürcher Hochschule Winterthur. (More Road safety ads at Coolz0r) Advertiser: RoadCross

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  • Ohne scheiss

    By on 8 September 2006

    Great project from artist and graphic designer Alejandro Lecuna from Berlin. The project is called Berlin Ohne-Scheiss (Berlin without shit). The Ohne Scheiss Project is a grass-roots effort focused on arousing solidarity between pedestrians to help them overcome the...

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  • Use your head

    By on 19 August 2006

    Pfff this kind of shockvertising is not my cup of tea. These ads are shown outside the RMIT International University in Vietnam at the parking accomodation. Well, message is clear: This can happen to you. Use your head, wear...

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  • Free and save

    By on 15 July 2006

    It’s almost holiday and time for the most important thing in life: cycling. Martina from Adverblog reminds me of a very important thing. My 8 year old daughter got her first ATB-bike and sure she had to wear a...

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  • So I choose

    By on 13 July 2006

    Too many people still park in parking spaces reserved for disabled drivers. The Brussels Equal Rights Organisation wanted to give handicapped people a voice and send a clear message to stop this antisocial behaviour. The action created a shock...

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  • Baby on board

    By on 11 July 2006

    These ads are from Parents d’Enfants Victims de la Route (PEVR), the Belgium organisation for helping parents of road casualties. PEVR is raised particularly to give social aid to the parents of the victims. Heavy stuff on their website...

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  • Crown upside down

    By on 9 July 2006

    I always got itchy when alcohol producers make a social responsible gesture about drinking and driving. This one from Vazir Breveries I like. Art director Sanket Pathare and Copywriter (?) Parixit Bhattacharya.

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  • Make a 4

    By on 19 June 2006

    In Brazil, police ask drivers to make a 4 with their legs to show they are sober. Great visual but the bad thing is that the copy has no relation with the rest of the artwork. These ads are...

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  • Helmet or Braindamage?

    By on 1 June 2006

    Holder stilen, hvis du smadrer hovedet? Are you still stylish if you smash your head? Hjelm eller hjerneskade – hvad er mest cool? Helmet or Braindamage – which is more cool? Hvor fedt er det at spille bold med...

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