The best of non-profit advertising and marketing for social causes

Art from the ashes

Art from the ashes

On 23rd May 2014, a fire devastated much of Glasgow’s School of Art. It was bad news for the students who were preparing their degree shows. But even worse, the school is an architectural and interior masterpiece, crafted in the early years of the 20th century by the legendary Charles Rennie Mackintosh. But out of the ashes, art. Artists all over the UK were sent charred pieces of the building and asked to turn them into artworks, to be sold to raise funds to rebuild the school.



(Two pieces above by Grayson Perry and David Shrigley, respectively). What a wonderful way tribute to the redemptive power of art. Site here.

Agency, JWT

I’m creative partner of the UK’s GOOD Agency. We build belief in brands, businesses and causes, because people do more with brands they believe in. Read more.