
Fast-food chain Wimpy spelt out messages on its buns in braille to let blind and visually-impaired people know they were welcome any time. Nice idea, and nice film too.
Advertiser:
Wimpy South Africa
Agency:
Metropolitan Republic
Additional credits:
Creative Director: Wes Phelan
Art Director: Dale Mullany
Copywriter: Keith Manning
Director: Will Collinson
D.O.P.: Will Collinson
Editor: Will Collinson
Agency Producer: Simone Bosman
Music: Loyiso Madinga
Photographer: Mike & Nick
Retoucher: Darren Bell
Source:
It’s Nice That