The best of non-profit advertising and marketing for social causes

Breast pad

Breast pad

breastcancerhk-1gr

To raise public awareness of breast cancer, special mouse pads were placed in select Internet cafés across Hong Kong, promoting the importance of early detection through self-examination.
Copy: Examine regularly

Great use of the media, very strong. But the mentioned website is a shame. I would expect more information especially because the website is communicated so prominent.
Agency Grey Worldwide, Hong Kong

breastcancerhk-2gr

Founder of Osocio. It all started with collecting election posters in 1973. And that's never stopped. Read more.