Every year at the end of November it’s Buy Nothing Day in many countries. Buy Nothing Day is the 24-hour moratorium against consumerism. People around the world will make a pact to take a break from shopping as a personal experiment or public statement.
There is something strange going on this year. Almost no new campaigns, local websites aren’t updated. What’s going on? Is it the financial crisis?
That’s the reason I show only one new ad here. It’s the Buy Nothing Day UK poster.
See also the great video from Neil Boorman: The Good Consumer.
After the break a video I found which reflects my feelings about consumerism.
Psychologist Barry Schwartz takes aim at a central tenet of western societies: freedom of choice. In Schwartz’s estimation, choice has made us not freer but more paralyzed, not happier but more dissatisfied.