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Cautioning Sun Seekers

Cautioning Sun Seekers

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Australian creatives came up with a scorching piece of ambient advertising for the Peter MacCallum Cancer Centre – a public hospital dedicated to cancer treatment, research and education. Given the harsh effects of sun exposure in Australia due to ozone depletion – we thought this beach-side banner spoke volumes.

Advertiser:
Peter MacCallum Cancer Centre
Agency:
CHE, Melbourne
Source:
Ads of the World