The best of non-profit advertising and marketing for social causes

Diversity of Species in the Rainforest

Diversity of Species in the Rainforest

oroverde-rainforest-foundation

“The destruction of the rainforest comes in many shapes. And there are all kinds of animal and plant species which suffer as a result. Every hour three different types of animal and plant life are made extinct. Help us to save the rainforest: www.oroverde.de.”

Ad from OroVerde (Green gold), the German environmental organisation.
See also their microsite Jungle Race. See how hard it is to save nature by playing a online game (in German).

Advertiser:
OroVerde
Agency:
Ogilvy, Frankfurt, Germany
Additional credits:
Chief Creative Officer: Delle Krause
Executive Creative Director: Dr. Stephan Vogel
Creative Directors: Christian Mommertz/Dr. Stephan Vogel
Copywriter: Stefan Lenz
Art Directors: Stefan Lenz/Christian Mommertz
Illustrator: Anke Vera Zink
Art Buying: Christina Hufgard
Graphic Design: Sonja Fritsch
Source:
I Believe In Advertising

Founder of Osocio. It all started with collecting election posters in 1973. And that's never stopped. Read more.
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