Doing something special? Do you want to be remembered as a do-gooder?
That’s the idea behind this campaign from the Brazilian Hemorio (Institute of Hematology).
“Give blood and be remembered as well.”
“Doe sangue E também seja lembrado.”
Agency Heads Propaganda made stickers with this copy and glued them on statues from historical personalities.
The sticker was produced with water based glue in order not to harm the public heritage.
Related Hemorio post:
– Waiting for Life with the YouTube Progress Bar