The best of non-profit advertising and marketing for social causes

Don’t throw yourself away

Don’t throw yourself away


Great artwork from McCann Erickson. Wirf dich nicht weg: Don’t throw yourself away. A German awareness campaign about youth alcoholism.

Wirf dich nicht weg
McCann Erickson M.E.C.H.
Additional credits:
Creative Director: Thorsten Adenauer
Art Director: Johannes Heldrich
Copywriter: Tilo Endert
Photographer: Piet Truhlar
Ads of the World

Founder of Osocio. It all started with collecting election posters in 1973. And that's never stopped. Read more.