The best of non-profit advertising and marketing for social causes

EU-wide bodypaint action for a ban on deep-sea bottom trawling

EU-wide bodypaint action for a ban on deep-sea bottom trawling

Lush, EU-wide bodypaint action for a ban on deep-sea bottom trawling

Marine conservation non-profit BLOOM teamed up with LUSH this week to draw public attention to the plight of the remote deep waters of Europe. All LUSH shops across Europe host a campaign from 8 to 14 September about the destruction caused by deep-sea bottom trawling and to ask European governments to support a ban. You can sign the petition here.

European Fisheries Ministers are currently discussing the reform of the EU deep-sea fishing regulation, in particular the proposed prohibition of the most destructive fishing gear: deep-sea bottom trawling.

On September 10th, a live performance of body painting deep-sea creatures was done in flagship LUSH stores across Europe to symbolize the diversity of deep-sea life and its vulnerability to destruction.

LUSH operates a strict policy against animal testing and supports fair trade and community initiatives around the world. This is what they did in 2008 with the Sea Shepherd Conservation Society in a anti-shark-finning campaign.

See all our body painting posts from our archive here.

Above: © Frej Thoren / Lam Hoang, Goteborg Sweden
Below: campaign video

Body painting done in Paris by Maeva Corée. Model: Nathalie

 

Body painting done in Helsinki, Finland:

 

Body painting examples shared on Twitter and Facebook:

 

 

 

 

Advertiser:
Bloom

Founder of Osocio. It all started with collecting election posters in 1973. And that's never stopped. Read more.