The best of non-profit advertising and marketing for social causes

Excessive exploitation #bad09

Excessive exploitation #bad09

greenpeace-excessive-exploitation

Three beautiful ads from Greenpeace China published early 2009. The copy is a bit lost in translation but the artwork is so strong that the copy is a minor detail.
“New type viruses appear continuously, because the nature is revenged on humans for air pollution.”

greenpeace-forest-denudation

greenpeace-air-pollution

Advertiser:
Greenpeace
Agency:
Shanghai J&J Advertising Co.,Ltd Shanghai China
Additional credits:
Creative Director: Aaron Cheng
Art Directors: Apple Lee, Wang Xing
Copywriters: Aaron Cheng, Zhang Yunfan, Chen Rui
Source:
Ads of the World

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