This Guerrilla project was done for Renault in Brazil. The idea was to help drivers protect their tires in a country where the roads contain a lot of damages. It was done in a very simple and useful way with fluorescent paint which has the same effect as Glow in the Dark materials. Warnings were painted with the phrase: “Hole Alert. Protect your tires. ”
Within three days after the first warnings were painted the road authority started repairing the damages.
A mystery artist did something similar in England earlier this year. Not with a deliberate text but with a painting of a penis. The artist, with a very on topic name ‘Wanksy’ has its own Facebook Page.
Local hero points out dangerous potholes with penis drawings: http://t.co/Y3QrNFrcMq (tx @teeceeTO) pic.twitter.com/RWlNBrx6Mc
— Anna Mehler Paperny (@amp6) April 28, 2015
Mystery artist highlights potholes with penis drawings- Wanksy would be exhausted in #yeg http://t.co/iOdC5wygoV pic.twitter.com/yoXWZb96KW
— chowdown (@chowdown) May 4, 2015