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“Got Ethics?” campaign spoofs sexist California milk ads

“Got Ethics?” campaign spoofs sexist California milk ads

The California Milk Processors “PMS” campaign by Goodby Silverstein & Partners, which caused much outrage over its sexist message, has already been parodied by an American animal rights group.

Here’s one of the “Got Milk” ads:


And here’s one of the parodies:


See the other one after the break


Personally, I’m still more angry about the sexism. But that’s just me.

BTW, the Chicago-based advertiser, Mercy for Animals, looks and sounds just like PETA but is more focussed and apparently unrelated.

(Thanks to Copyranter for sharing the link)

Milk is Cruel (Mercy for Animals)
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I am Creative Director at Acart Communications, a Canadian Social Issues Marketing agency. Read more