The best of non-profit advertising and marketing for social causes

Grass is dumb

Grass is dumb

I’m a big fan of the ongoing sequence from Sukle Advertising for Denver Water. Simple and effective message, humorous but not silly. Use only what you need.
Grass is dumb, you have to feel guilty watering the lawn 2 minutes less.

And what would a Denver Water summer be without old reliable—the coolest FREE yard sign ever. Let the whole city know that your house is conservation central.


Related Denver Water posts:
Denver Water: keep our rivers flowing
Nothing replaces water

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Denver Water
Sukle Advertising + Design
Additional credits:
Creative Director: Mike Sukle
Art Director: Andy Dutlinger, KC Koch, Jeff Euteneuer
Copywriter: Zac Spector
Account Director: Kristin Tangye
Account Manager: Meg Hanceford Meyer
Print Producer: Gail Barker
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