The best of non-profit advertising and marketing for social causes

Haircuts Transform Homeless

Haircuts Transform Homeless

The people from Toolbox Productions went to skid row in downtown LA and gave out free haircuts to a few homeless. What’s The Difference between you and them is the question asked after the transformations. It is a nice little reminder how we judge especially based upon ones looks.

The Union Rescue Mission gave permission for the shoot which is done voluntarily.

The Mission:

Some of the men in this video showed interest in our long-term programs because they were invited in to get a free hair-cut. Simple things many of us often take for granted can really break down some walls and lead to some radical transformation – inside and out.
Founder of Osocio. It all started with collecting election posters in 1973. And that's never stopped. Read more.