This hilarious TVC is from the New Zealand transport agency and targets drug driving Maori.
Research from the last New Zealand Alcohol and Drug Use Survey found that Maori men and women were over 50 percent more likely to have used cannabis in the previous year than men and women in the general population. So while this campaign about which I wrote here is targeting a broad New Zealand audience, it will also specifically be targeting Maori through a separate TV ad and programme integration deliberately developed for Maori, via Maori TV.
Non-New Zealanders have to play this TVC more than once because of the New Zealand English. Which makes it more funny.