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In Adversity Chile see itself

In Adversity Chile see itself

autonoma-chili

Ad made for the Universidad Autónoma de Chile after the earthquake that struck Chile. The Ad shows a wall crack, which is the same shape as Chile.

Copy:
“En la adversidad es cuando se ve Chile”
“In Adversity Chile see itself”

“17.000 students, 17.000 kg on humanitary help
Because we are with Chile when we need to be more Chilean than ever”

Thanks for the tip Juan Carlos Labbé.

Advertiser:
Universidad Autónoma de Chile
Agency:
La Familia
Additional credits:
Executive Creative Director: Miguel Angel Barahona
Art Director: Nico Rubio
Account Director: Paolo Osses

Founder of Osocio. It all started with collecting election posters in 1973. And that's never stopped. Read more.