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March against FARC

March against FARC


Thousands of people in more than 160 cities around the world marched yesterday in protest of the actions of the Revolutionary Armed Forces of Colombia (FARC). The protests were convoked via Facebook under the name “One million voices against the FARC” (Spanish: Un millón de voces contra las FARC).

Agency Sancho BBDO Colombia took the bus stop posters and chained three iconic characters of the Colombian conflict posing as hostages. A woman who reminisced Ingrid Betancourt (hostage for nine years now), a policeman and a farmer, all tied to the posters that held a message as follows: “Since you can do it, go out and march against FARC.” (Tú que puedes sal a caminar en contra de las FARC)

More information about the fight against the FARC: A million voices against FARC.



Sancho BBDO Colombia
Additional credits:
Creative Directors: Giovanni Martinez, Hugo Corredor
Art Director: Giovanni Martinez
Copywriter: Hugo Corredor

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