The best of non-profit advertising and marketing for social causes

March for Change in Connecticut

March for Change in Connecticut

march-for-change-2

Connecticut Against Gun Violence is promoting an event called March for Change, to be held this Valentine’s Day (Feb. 14) at the State Capital of Hartford.

Here’s their PSA:

Newtown, Connecticut, was of course the location of a horrifying elementary school shooting massacre just before Christmas. The aftermath has been a loud and passionate debate about gun control in the United States. Connecticut Against Gun Violence, however, has been active since 1993.

Here’s what they are marching for (allcaps theirs):

Enactment of SAFER GUN LAWS in the State of CT. Plain and simple.  YES, there will be a specific bill to rally around, but the language is forthcoming.  We DO know that the bill will address a ban on HIGH CAPACITY AMMUNITION MAGAZINES; it will STRENGTHEN OUR ASSAULT WEAPONS BAN;  include UNIVERSAL BACKGROUND CHECKS on ALL sales and transfers. These are referred to as COMMON SENSE GUN LAWS.  This is a catch phrase you can use when asked “What are we marching for?”

Advertiser:
March For Change
Agency:
Connecticut Against Gun Violence
Source:
Chris Frantz (Facebook)

I am Creative Director at Acart Communications, a Canadian Social Issues Marketing agency. Read more