The best of non-profit advertising and marketing for social causes

Positive affirmation. Simple and beautiful.

Positive affirmation. Simple and beautiful.

Climate action organisation 10:10 published this tonight. #ItsHappening is a wonderful compendium of solutions to climate change, happening now all over the world. A wonderful piece of positive affirmation that reminds us that change is possible.


I’ve often commented that while progressive causes get caught up in numbers, our opponents are simply better at telling stories that stick. This is a great piece of content that proves we have the stories too—and inspires us to do more. Please do check it out.





I’m creative partner of the UK’s GOOD Agency. We build belief in brands, businesses and causes, because people do more with brands they believe in. Read more.