The best of non-profit advertising and marketing for social causes

Still waiting for a victim

Still waiting for a victim

Two tv-spots focussing on the same subject but with a different approach.
It’s about the terrible aspects of landmines. Millions of landmines are still waiting to destroy.
The scene in both ads could be a neigboorhoud where you don’t expect landmines.

The first tv-spot shows the devestating work of a landmine on a footbalfield. The question is asked: If there where landmines here, would you stand for them anywhere?
The ad is from the UN:

The second tv-spot is made for last weeks campaign from 3FM/Serious Request (Dutch radio station) and Studio Brussel (Belgium radio station). It was meant for fundraising for the Red Cross to help the victims of landmines.
‘Many landmines are still waiting for a victim’.
Agency Red Cell Not Just Film

Founder of Osocio. It all started with collecting election posters in 1973. And that's never stopped. Read more.