Three ads from Terre des Femmes from Switzerland. They fight for equal rights for all women in spite of their background or religion.
This campaign is about forced marriages.
The campaign was launched last December as a outdoor campaign and will continue this year with magazine ads.
Copy: In der Schweiz leben über 1000 Frauen in Gefangenschaft – Stoppt Zwangsheirat
More than 1000 women live as prisoners in Switzerland. Stop forced marriages.
Terre des Femmes Schweiz
Publicis Zürich, Switzerland
Creative Director: Florian Beck
Art Directors: Thomas Berger, Florian Beck
Copywriters: Roland Wetzel, Florian Birkner, Johannes Jost
Photographer: Thomas Berger
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