The relief organisation MISEREOR is always looking for new ways to promote its, “2 Euros Help” initiative. Table Football for Africa is an interactive donation box in the form of a table football game.
The 2 Euro donation goes directly towards promoting sports for children and young people in Rwanda and South Africa. A facebook app spread word of the campaign on the social web with a ticker and live stream, drawing attention to the initiative and encouraging more giving.
When players log-on to their facebook profile, their friends can follow the game with the live-ticker and, using a special pin-board, make their own donations online. An integrated camera also broadcasts every game, live on Facebook.
Companies can rent the Table Football.