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Comparing drunk driving to suicide is a terrible idea
Where I live, it’s Mental Health Week. A time when we’re supposed to educate and sensitize ourselves about the...
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AA ads are stark art, but are they too Absolut?
They’re certainly artistic, with illustration by Arthur D’Araujo. And the message, by Ogilvy & Mather, Auckland, is clear: Alcoholics Anonymous will help...
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Charity wants you to go dry in January to raise money
I have no idea how hard it is not to drink alcohol for one month, I’m always sober in...
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Celebrate 20 Years of Sobriety with Combating Homelessness
If you know Mark Horvath then there is nothing else to say than watch the video above and donate. Because...
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Stop Before it Gets Ugly
Stop Before it Gets Ugly is Campaign made by JWT, Sydney, targeting young men aged 18 to 35 (fairly...
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Is this anti-FASD ad about love… or shame?
How can I criticize a social marketing campaign that’s trying to prevent a fetal alcohol spectrum disorders (FASD)? It’s...
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A baby in a bottle to tell us about FASD
When Fabrica makes something then it is always spectacular. Fabrica, created by Benetton in 1994, is a communications research...