The best of non-profit advertising and marketing for social causes

Take Back Your Words

Take Back Your Words


A poster campaign from the Women’s Aid Organisation of Malaysia to encourage people to speak up against female abuse. The posters, portraying women of different ages, were covered in post−it notes bearing insults, and viewers were urged to ‘take back the abusive words’ by removing the post−it notes and signing the petition on the back.

Arc Worldwide, Malaysia
Direct daily

Founder of Osocio. It all started with collecting election posters in 1973. And that's never stopped. Read more.