The best of non-profit advertising and marketing for social causes

The future of the Ice Bear

The future of the Ice Bear


Another candidate for the Turkish Kristal Elma Award, the advertising festival. Unfortunately this ad didn’t won a award.
The visual from Greenpeace makes me think about a chocolat icecream.
Copy: If we keep being insensitive towards global warming, one fourth of world’s living species will go extinct.

Thanks Firat and Irmak Atabek (Ida Pictures) for sending.

Greenpeace Turkey
Grey Worldwide Istanbul
Additional credits:
3d visualisation: Kaan Ozsoy / Ida Pictures

Founder of Osocio. It all started with collecting election posters in 1973. And that's never stopped. Read more.