The only weapon that can defeat AIDS

A few decades ago we talked mostly about condoms. In the meantime, we have learned a lot and what that is, is said in this new campaign from Sidation:

The only weapon that can defeat AIDS is research.

Via Ads of the World.

Advertising Agency: WNP, Paris, France
Agency management: Eric Delannoy
Chief Creative Director: Christelle Raynal
Creative Directors: Delphine Tabutin, Marion Thiéry
Copywriter: Marion Thiéry
Art Director: Delphine Tabutin
Assistant Art Director: Eleonore Renou
Photographer: Fabrice Bouquet
Retouching: Camille/C’est la vie