The best of non-profit advertising and marketing for social causes

They do say advertising is all about “optics”…

They do say advertising is all about “optics”…


The ad speaks for itself. It makes my head hurt a bit, but it I love when good old-fashioned print can be “interactive.”

Another innovative MAC/Clemenger BBDO campaign was recently featured on Osocio: Amazing car crash sculpture made with 17 painted bodies

Motor Accident Commission (Australia)
Clemenger BBDO, Adelaide, Australia
Additional credits:
Creative Director: Greg Knagge
Art Directors: Brenton Canty, Andrew Slattery
Senior Copywriter: Jeremy Egerton
Account Director: Erik DeRoos
Studio: Fiona Beauchamp
Print Producer: Michelle Treloar
Ads of the World

I am Creative Director at Acart Communications, a Canadian Social Issues Marketing agency. Read more