The best of non-profit advertising and marketing for social causes

Turn the page for Amnesty

Turn the page for Amnesty



Such a relief to see creative use with the old fashioned print. I’m glad this craft is still present in the era of unlimited online techniques.
This turn-page ad must be expensive to make but tells the story what amnesty can do with the help of their supporters: put the right person behind bars.

See the last page of this ad below.


Amnesty International New Zealand
Colenso BBDO, Auckland, New Zealand
Additional credits:
Account Director: Ruth Blair
Executive Creative Director: Nick Worthington
Art Director: Sarah Frizzell
Copywriter: Tom Paine
Agency Producer: Rob Linkhorn
Retoucher: Carl Baker
Photographer: Mat Baker
Retoucher: Kevin Hyde
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