The best of non-profit advertising and marketing for social causes

Until we win

Until we win


Two ads made by Shalmor Avnon Amichay / Young & Rubicam Israel for the Israel Aids task force.
How do you advise people to have safe sex after years of AIDS awareness ?


Video: Aids still has no known cure. Praying to God won’t help. Wear a condom.
Print ad: The struggle to find a cure for AIDS promises to be a long one. Only with dedication and persistence combined with public support, we’ll be able to turn things up-side down.

Israel Aids task force
Shalmor Avnon Amichay / Young & Rubicam

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