The best of non-profit advertising and marketing for social causes

You can be hero after you die

You can be hero after you die

france-adot-hero

“You can be hero after you die.
Make the organ donor pledge.”
Cynical copy in this ad from the France organ donation organisation France Adot. As in many countries there is a lack of organ donors in France.

After the break two video’s from France Adot from last year.

L’incendie (the fire)
Ne prenez pas de risques
Attendez d’etre mort pour sauver de vies

Don’t take risks
Wait until you are death to save lives

La noyade (drowning)
Ne prenez pas de risques
Attendez d’etre mort pour sauver de vies

Don’t take risks
Wait until you are death to save lives

Advertiser:
France Adot
Agency:
CLM BBDO, Paris
Source:
Adverbox

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