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Your dog at 50 km/h

Your dog at 50 km/h

Trygg Trafikk: Your dog at 50 km/h

Strong in-your-face message from Norway.

“With a sudden stop at 50 km/h, your dog gets 40 times heavier.
Make sure everyone and everything is well secured for the journey. Learn more at”

Trygg Trafikk
TRY/APT, Oslo, Norway
Additional credits:
Art Director: Lars-Kristian Harveg
Copywriter: Jonas Grønnern
Photographer: Sigve Aspelund
Visualizer: Thomas Bråten
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