A new yearly episode about wasting water. Every year on Osocio because it is such good work from Sukle Advertising for Denver Water.
This year it is all about too much, too big. Like your hairdo or eyebrows.
Who doesn’t like a beautiful green lawn? But who would guess that it uses more than 50% of a household’s water. That’s insane. This year’s campaign makes people aware that they are pouring too much water on their lawns.
The non-traditional installations are currently at outdoor shopping center Belmar (Lakewood). After that, they’ll travel throughout the summer to different areas of the city.